Knowledge Exchange Interactive Digital Tool Encourages Clients to Save More

Opportunity International is helping people in Africa to experience the benefits of using digital technology to access financial services with innovative high-tech, high-touch solutions that generate high impact. Opportunity tested one such innovation in Ghana and Uganda between 2017 and 2019: Interactive Voice Response messaging (IVR). Recorded messages in local languages were sent out to clients to stimulate positive saving and borrowing behavior, improve financial literacy, and raise awareness of their rights as clients.