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Holiday Giving Guide: Citi Foundation, One Woman and a Gift Card of Opportunity

By Emily Riemer

This year, Opportunity International has unique and interactive ways to give the gift of opportunity to more than four million clients around the world that will not only do good, but will make you feel great. Here are a few of our favorite ways for you to partner with us this holiday season. Your gift will empower families around the world.

1. City A.M.‘s Appeal for Opportunity, Backed by the Citi Foundation

In a recent City A.M. article, Citigroup’s global director of microfinance, Bob Annibale, explained why the Citi Foundation supports the City A.M. Christmas Appeal to raise funds for Opportunity International’s life-changing work in Africa.

Opportunity client Patience Dameh sells fabric out of one of the most vibrant stalls in the Kasseh Market in Ada, Ghana.“I’m most focused on organizations that are impacting communities through provision of financial services and support for entrepreneurship,” Annibale said. “There are some fantastic examples, including Opportunity International – the level of sophistication of the technology it is using is first rate. Not only bringing electronic payments to people, but also using biometric technology to securely create a ‘financial identity’ for clients who may not have identity documents.”The appeal has raised $433,062 [£269,330] since its launch, and every donation will be matched by the British government.

How to Give:

Give online at www.cityam.com/appeal. Or donate by texting CITY13 and the amount (£5 or £10, the equivalent of $8 or $16) to 70070.

Then, use social media to tell the world why you donated. Tweet #cityamappeal. These comments may be printed in City A.M.

2. Invest in One Woman, Empower Many

1.5 billion people worldwide live in extreme poverty. Many are women entrepreneurs with a plan to help themselves, their families and their communities. Through Opportunity International’s One Woman Holiday Challenge, start an online fundraiser or make a donation to an existing fundraiser. Every $150=one woman empowered with a loan that helps her grow her business so that she can support her family, send her children to school and employ her neighbors. She will be able to work her way out of chronic poverty. When you give, you will be investing in better futures, one woman at a time.

Thanks to generous donors, every dollar donated will be matched 1 to 1 up to $450,000. Your donation of any size makes a difference. Donate now and you will DOUBLE YOUR IMPACT.

Learn more, make a donation and empower a woman to have a better life at opportunity.org/woman »

3. The Gift Card of Opportunity

This is more than a gift card, it’s the gift of Opportunity. This year, give your friends, family and co-workers an Opportunity Gift Card and you will be bringing hope and opportunity to families around the world. Your friends can use their gift cards to empower some of the millions of clients who use Opportunity International loans and financial services to grow their businesses, employ their neighbors, feed their children and strengthen their communities.

Make this the year that you give your list the gift of opportunity. Purchase Opportunity Gift Cards for $10 or more at opportunity.org/giftcard »

Opportunity Gift Cards starting at $10, available at opportunity.org/giftcard »

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